Elvis Presley's Jewelry On Auction With Priscilla Presley's Support

A collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, U.S., July 28, 2022. The items were part of a lost collection and do not belong to Priscilla Presley. REUTERS/Aude Guerrucci
A collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, U.S., July 28, 2022. The items were part of a lost collection and do not belong to Priscilla Presley. REUTERS/Aude Guerrucci
A collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, U.S., July 28, 2022. The items were part of a lost collection and do not belong to Priscilla Presley. REUTERS/Aude Guerrucci
Auctioneer Brigitte Kruse shows a bracelet that belongs to a collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, U.S., July 28, 2022. The items were part of a lost collection and do not belong to Priscilla Presley. REUTERS/Aude Guerrucci

A collection of jewelry that Elvis Presley gave to his manager Colonel Tom Parker is going up for auction on Aug. 27.

Two hundred items, including gold rings encrusted with jewels, cufflinks, watches, and chains, have been brought together by GWS Auctions. Also included is the guitar played by Presley during his famous "comeback" TV special of 1968.

Many of the pieces were provided by Presley's former wife, Priscilla Presley.

"Well, it brings back memories for sure," Priscilla Presley told Reuters.

She added that it was a running joke with her former husband that he constantly bought or commissioned jewelry for Parker because the manager already had everything he needed and the Presleys did not know what else to buy him.

Priscilla Presley said she felt protective of the items because she designed some of them, including artifacts with the logo for TCB Band, the musicians who formed the core rhythm section of Presley's backing band in his later years. "TCB" stood for "taking care of business," a favorite expression of Presley's.

Priscilla Presley supported the auction in part because she was weary of seeing so many fake Elvis artifacts for sale.

"There is so much product out there that is not authentic at all and that worries me," she said.

"I want to know for sure that that is going to go to someone who is going to care for it, love it."


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